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CASE STUDY
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Change CRMs without losing
a single record.

We move companies between Salesforce, HubSpot, Zoho, SugarCRM, Pipedrive and homegrown systems with every contact, deal, email and attachment accounted for. Data gets profiled and deduped before it moves, automation gets rebuilt on the target, and cutover is rehearsed until it is boring.
14M+
records migrated across platforms
0
records lost at cutover, ever
31%
avg. duplicate rate found before a move
Customer 360
airbyte · dbt · warehouse
HEALTHY
crmbillingtelephonytransformdwh
RUNlast_run: 04:12 · test_failures: 0 · rows: 2.4M
24
pipelines in prod
99.8%
tests passing
12 min
data freshness
Teams who switched CRMs with Encloud
meridianVANTAGEhelix&coBLUESUMMITNORTHBRIDGE

Most CRM migrations lose more
than they move.

Four failure modes show up in almost every migration we rescue. Our whole method exists to close them before your data moves.
01HISTORY
Records arrive, history doesn't
Notes, emails, call logs, attachments and record ownership get silently dropped because the export only covered top-level records. Reps open the new CRM to contacts with no past, and stop trusting it on day one.
02GARBAGE
Ten years of duplicates, faithfully copied
Migrating without profiling carries every duplicate, dead lead and inconsistent picklist into the clean system. The new CRM ends up being the old CRM with new paint, at full project cost.
03AUTOMATION
Workflows don't migrate, and nobody planned for it
Assignment rules, lead scoring, sequences, approval chains: none of it exports between platforms. Discovering that mid-project turns a data move into an unbudgeted automation rebuild.
04CUTOVER
Big-bang cutover with no way back
One weekend, one import, no delta sync, no rollback plan. When something is wrong on Monday morning, the old system is already stale and there's nothing left to fall back to.

Our fix: treat migration as data engineering.

A CRM migration is an ETL project where the payload is your revenue history. So we run it like one, profiled source data, versioned field maps, staged pipelines, rehearsed cutovers, reconciled counts. The same discipline we bring to data platforms, applied to the system your company runs on.
Get a migration assessment →
01
Profile before you promise
The first deliverable is a data-profiling report: record counts, duplicate rate, orphaned records, field fill rates, picklist chaos. You see exactly what you have before anyone commits to a timeline or a number.
Data profilingDuplicate analysisFill-rate report
02
Map to the target model, not one-to-one
Copying fields verbatim recreates the old CRM's problems in the new one. We design the target data model first, then write a field map that gives every source field a destination, a transform, or a documented retirement.
Field mapTarget data modelTransform rules
03
Clean and dedup before the move
Merging duplicates and normalizing values is roughly ten times cheaper before migration than after. Survivorship rules are agreed with you in writing, and every merge is logged and reversible.
Dedup passesSurvivorship rulesMerge log
04
Rehearse the cutover until it's boring
Full dry runs into a sandbox, delta sync keeping both systems current, a parallel-run window with a pilot group, and a written rollback plan. Cutover day is the execution of a runbook, not an adventure.
Sandbox dry runsDelta syncRollback plan

Everything a zero-loss migration needs

All CRM services
01
Migration Assessment & Profiling
Data-profiling reportRisk registerTimeline & budget
02
Field & Object Mapping
Field mapCustom objectsTransform rulesPicklist alignment
03
Dedup & Data Cleanup
Fuzzy matchingSurvivorship rulesMerge log
04
History & Relationship Migration
Activity historyEmails & attachmentsOwnership & relations
05
Automation & Workflow Rebuild
Automation inventoryRebuild on targetRetire dead logic
06
Delta Sync & Parallel Run
Change captureTwo-way delta syncParallel-run window
07
Cutover, Rollback & Training
Cutover runbookRollback planRole-based training
08
Legacy & Spreadsheet Rescue
Schema archaeologySheet consolidationCustom extractors

How a zero-loss migration ships

Five stages, each with named deliverables. Hover a stage to see what you get.
01
/ 05
Profile
01Profile the source
We connect to your current CRM, or collect the spreadsheets, and profile everything: counts, duplicates, fill rates, orphaned records, plus a full inventory of the automation that will need rebuilding. No timeline gets promised before this.
Data-profiling reportAutomation inventoryMigration plan
02Design the target, sign the map
The target data model is designed for how you'll work, not copied from how you suffered. Then a field map gives every source field a destination or a documented retirement, and you sign it before a single record moves.
Signed field mapTarget data model
03Dry-run in a sandbox
The full migration runs end to end into a sandbox, cleanup, transforms, history, attachments. Your team clicks through real records and flags anything wrong while wrong is still cheap to fix.
Sandbox migrationValidation checklistDefect log
04Cut over with a net
Delta sync keeps both systems current through a parallel-run window with a pilot group. Go-live follows a written runbook with a rehearsed rollback path, and every role is trained in the week they switch, not a month before.
Cutover runbookRollback planGo-live training
05Reconcile and stand guard
Record counts, pipeline sums and spot checks reconciled against the source and signed off object by object. Thirty days of hypercare catches whatever daily use surfaces, then the old system is archived, never deleted.
Reconciliation report30-day hypercare

Migrations in spotlight

All case studies
2.4M records moved from Salesforce to HubSpot, none lost
B2B SaaSCRM Migration
helix&co
2.4Mrecords migrated, zero lost
Client portrait
Every email thread and attachment came across. Reps found their whole book of business waiting for them on Monday morning.
Priya Raman
RevOps Director, Helix
Duplicate rate cut from 27% to under 1% before the move
LogisticsDedup & Cleanup
VANTAGE
<1%duplicate rate after cleanup
Client portrait
We nearly copied a decade of mess into a clean system. The profiling report was the wake-up call, the cleanup paid for itself in list quality alone.
Tomás Ferreira
Sales Operations Manager, Vantage
Four regional CRMs consolidated into one Zoho org over a weekend
Real EstateCRM Consolidation
BLUESUMMIT
4→1systems merged into one org
Client portrait
Four offices, four systems, four versions of the truth. Now one pipeline, and the cutover happened between Friday close and Monday coffee.
Alicia Grant
Managing Broker, BlueSummit Realty
11 years of SugarCRM history preserved to the last attachment
HealthcareHistory Migration
Caremont
11 yrsof history preserved intact
Client portrait
Our care coordinators live in patient history. They can pull up a 2015 note in the new system faster than they could in the old one.
Robert Ellison
Director of Operations, Caremont Health
Parallel run caught three broken automations before go-live
Financial ServicesParallel-Run Cutover
NORTHBRIDGE
0 hrsdowntime at cutover
Client portrait
The parallel run flagged three assignment rules that would have misrouted compliance reviews. That's exactly what you want to find before Monday.
Sandra Okoye
Head of RevOps, Northbridge Capital

Your history is the asset. We move it like one.

A data engineer, a CRM engineer and a delivery lead own your migration end to end, the same pod from profiling report to reconciliation sign-off.
14M+
Records migrated across CRMs and legacy systems
0
Records lost at cutover across every engagement
30 days
Of post-go-live hypercare included in every migration

The stack behind a zero-loss move

CRM platforms on both ends, a real ETL toolchain in between.
CRM platforms
ETL & staging
Sync & cutover
Engineering & APIs
The systems we migrate out of, into and between, including the ones without an export button.
ZohoZoho CRM
HubSpotHubSpot
SSugarCRM
AirtableAirtable
Google SheetsGoogle Sheets

Book a migration assessment, not a sales call.

45 minutes with a migration engineer. Bring an export or read-only access, leave with a first read on your data quality, the risks specific to your source-and-target pair, and an honest timeline.
Fixed-price assessment, no obligation to migrate with us
NDA on request before you share any data
Honest "don't migrate yet" advice when the data isn't ready
4.9 / 5average across 40+ migrations delivered
The field map alone was worth it, every one of our 400 custom fields had a documented destination before anything moved.
Priya Raman
RevOps Director, Helix
Tell us what you're moving
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We reply within one business day. Your data never leaves the assessment.

Frequently asked questions

Weighing a migration, or wondering whether your history will survive one? Bring the question to an assessment and get an answer based on your actual data.
Talk to a migration engineer →
How long does a CRM migration take?+
A single-org migration of a few hundred thousand records typically runs four to eight weeks from profiling to reconciliation sign-off; multi-million-record moves and multi-org consolidations run longer. The profiling report in week one turns that range into a committed date, we never quote a timeline before seeing the data.
Will our emails, notes, attachments and activity history migrate?+
Yes, that is most of the job. Contacts and deals are the easy part; the value is the history hanging off them. We migrate activities, emails, call logs, notes and attachments with their relationships and record ownership intact, and the final reconciliation report proves the counts match.
Will there be downtime during cutover?+
No. Delta sync keeps the old and new systems current while your team transitions, so there is no data freeze. Cutover itself is a rehearsed switch executed from a written runbook, most teams end the week in the old CRM and start the next one in the new system.
What doesn't migrate automatically?+
Workflows, assignment rules, lead scoring, email sequences, reports and integrations, automation never exports between platforms. We inventory all of it during profiling, rebuild what earns its keep on the target, and deliberately retire the rest. Budgeting for that rebuild up front is what separates a migration from a rescue.
How does deduplication work?+
We run fuzzy matching across names, emails, phone numbers and domains to surface duplicate clusters, then apply survivorship rules you approve, which record wins, which fields merge, what happens to conflicting values. Every merge is logged and reversible, and it all happens before migration, when fixing data is roughly ten times cheaper.
What is a parallel run, and do we need one?+
A parallel run keeps both CRMs live and synced while a pilot group works in the new system for one to two weeks. It is how you catch broken automations and mapping gaps with a safety net still underneath. Most teams benefit; simple single-pipeline migrations can safely skip it, and the assessment will tell you which you are.
What does a CRM migration cost?+
The assessment is fixed-price. The migration itself is quoted as a fixed project after profiling, the cost drivers are record volume, data quality, how much automation needs rebuilding, and how many integrations touch the CRM. Cleanup-only and mapping-only engagements are available if you want to run the import yourself.
Can you migrate us out of spreadsheets or a homegrown system?+
Yes, and it is some of our favorite work. We reverse-engineer the schema, Access databases, MySQL apps, years of sheet sprawl, design a proper CRM data model, and write custom extractors where no export exists. If the system holds data, we can move it with its history.

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